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Events and Field Reports

We go where the people who study customers, and the people who serve them, actually meet. These are our field reports: what each event was, what we did there, and what we took away.

Latest field reports

Entrance of the Palais des Congrès de Paris at Porte Maillot, venue of Le Printemps des Études 2026

Le Printemps des Études 2026, Paris: our field report

Our field report from Le Printemps des Études 2026 in Paris: AI, social listening, research trends and what we took back to Dijon....
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: Entrance of L'Écrin in Talant with CONNECT 2026 banners on the day of the event.

CONNECT 2026 in Talant (Dijon): our field report

Our field report from CONNECT 2026 in Dijon: what we heard, who we met, and what the event revealed about understanding customers....
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